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Prime Video Greenlights Allen Iverson Documentary

Mar 14, 2024

The feature-length documentary from Shaquille O’Neal’s Jersey Legends and Stephen Curry’s Unanimous Media explores the life of NBA legend Allen Iverson, who revolutionized the culture of basketball for future generations 

***NOTE TO EDITORS: Please refer to our streaming service as Prime Video and not Amazon Prime Video***

NEW YORK—March 14, 2023—Today, Prime Video greenlit a new feature-length documentary from Shaquille O’Neal’s Jersey Legends and  Stephen Curry’s Unanimous Media about the inspiring journey of former NBA superstar Allen Iverson. The documentary will premiere exclusively on Prime Video in more than 240 countries and territories worldwide, and is the latest addition to the Prime membership. Prime members enjoy savings, convenience, and entertainment, all in a single membership.

“I’m ready to tell my story my way, authentic and unapologetically. I look forward to people seeing a side of me they haven’t seen before,” said Iverson.

The untitled Allen Iverson documentary is a feature-length film about the captivating life of basketball legend and global sensation Allen Iverson, whose authentic voice and unapologetic expression of style paved the way for future generations and revolutionized the culture of the NBA. From his origins in Hampton, VA, to his ascent as one of the most tenacious and exhilarating basketball players of all time, Iverson fearlessly embraced his individuality both on and off the court.

His magnetic personality and fierce competitive spirit endeared him to fans, teammates, and opposing players alike. Now, through unprecedented access and personal stories, along with intimate interviews with family, friends, and fellow NBA players and coaches, Iverson shares a more reflective side of his present-day self, as he takes us on a journey through his storied history into the present day where he realizes his cultural impact long after his playing days have come to an end.

“Allen was a pioneer in the world of sports and entertainment, “said Jersey Legends Shaquille O’Neal. “His cultural impact was bigger than basketball and this documentary sets out to properly define his legacy.”

“We’re excited to join forces with Prime Video, Shaquille O’Neal, and Jersey Legends to tell the incredible story of Allen Iverson, a revolutionary figure with deep influence on and off the court,” said Stephen Curry and Erick Peyton of Unanimous Media. “This project provides us the opportunity to pull back the curtains on Iverson’s storied career, legacy, and impact through meaningful storytelling that will appeal to audiences worldwide.”

Presented by Prime Video Sports, the Allen Iverson documentary is produced by Jersey Legends (a division of Authentic Studios) and Unanimous Media. The film is directed by One9, with Shaquille O’Neal, Stephen Curry, Erick Peyton, Colin Smeeton, Mike Parris, and One9 serving as executive producers.

About Prime Video Sports
Prime Video supports a growing lineup of live sports globally, including Thursday Night Football, the WNBA, the NWSL, the Seattle Storm, the New York Yankees, Overtime Elite, Premier Boxing Champions and the Professional Pickleball Association in the United States; ONE Championship in the United States and Canada; Premier League in the United Kingdom; UEFA Champions League football in Germany and Italy; Roland-Garros and Ligue 1 in France; New Zealand Cricket in India; as well as Copa do Brasil football and the NBA in Brazil; and boxing and the 2023 World Baseball Classic in Japan. While availability varies by marketplace, fans can also subscribe to streaming services such as Eurosport, FOX Sports (Mexico), Viaplay Sport, MLB.TV, NBA League Pass, NBA TV, DAZN (Germany and Spain), and Premiere FC (Brazil) through Prime Video Channels. This is in addition to a selection of Amazon Original sports documentaries including KelceBye Bye BarryCoach PrimeReggie, and the Amazon Original All or Nothing franchise.

About Jersey Legends
Created by Shaquille O’Neal and Mike Parris, Jersey Legends most recently produced the Sports Emmy-nominated SHAQ, a four-part docu-series from HBO that chronicled Shaq’s ascent to superstardom and has multiple projects in various stages of development. It also won an Academy Award in the category of Best Documentary Short for Queen of Basketball in 2021. A division of Authentic Studios, the company continues to operate a thriving commercial division that provide in-house production services for content and high-end creative development, servicing a range of partners and clients.

About Unanimous Media
Founded by four-time NBA champion and two-time MVP Stephen Curry and multi-creative Erick Peyton in 2018, Unanimous Media is a multimedia company rooted in the mission to inspire and uplift audiences through authentic storytelling centered around family, faith and sports. Collaborating with underrepresented filmmakers, creators and writers across the entertainment industry, Unanimous Media is committed to championing diverse voices and bringing a lens to narratives that need to be heard. In 2021, they signed a multi-year, Global Talent Partnerships agreement with Comcast NBCUniversal – the first deal of its kind for the media giant. In 2023, Unanimous Media released Stephen Curry: Underrated, a documentary about Stephen Curry’s rise to prominence during his 2008 March Madness run at Davidson College. Upcoming, Unanimous Media will be producing projects for the big and small screens, including the animated reimagination of Norman Lear’s Good Times for Netflix, 12 Days of Christmas for Amazon, Mr. Throwback for Peacock and more. Unanimous is also developing content across the podcast space via their first-look deal with Audible. They recently released their second picture book, I Am Extraordinary, on March 12 via Unanimous Publishing and Penguin Young Readers. Additional credits include the children’s book I Have a Superpower; the Webby Award-nominated Audible series The Greatest Sports Stories Never Told; Audible’s Fifteen Minutes from Home; Audible’s Game On; ESPN’s Why Not Us; HBO Max’s About Last Night; Black Pop: The Power of Black Culture for NBC; the TCA nominated ABC show, Holey Moley; and the Academy Award-winning and Peabody Award-nominated documentary, The Queen of Basketball.  In 2021, Unanimous Media launched Pathways Alliance, a venture to bolster diverse voices across TV, film, documentaries and podcasts. The company is based in Los Angeles, CA.

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Prime Video Media Contacts:
Ben Brown |

Jacqueline Giaccio |